At last! A comprehensive report that actually addresses the question of whether podcasting can make money. Even with millions of people downloading podcasts every week...even with tightly-focused podcasts on everything from Frank Zappa to feral cats which create strong market niches...is there anyway for the average podcast to actually turn a buck with his podcast? Podcasting: Can This New Medium Make Money? comes from Wharton Business School. There's no black and white answer to the money question...but does that really surprise you? Check it out.